Interviews- answers to focus group questions

Allana
1. It makes me think of being alone and being in a bad place in your life.

2. A very dark video, possible someone alone having a bad time or experiencing pain.

3. Depression, 'dreaming' of happiness

4. Emotions, upset feelings

5. Not neccessarily a story that links in would be more interesting

Naomi

1. I listened to this song after having a family argument once, so i always associate it with that time.

2. Somebody who is very upset

3. Frustration, bad things happening, desperately trying to be happy

4. People having an argument, loosing a friendship

5. Yeah it would make more sense. It will give the song and video more of an impact

Olivia

1. Night time, lots of spooky sounds

2. Dark settings, unenergetic and lifeless

3. Wanting to break free, stop the bad feelings

4. Someone who is very down

5. Yes. but the video should have a story involving darkness.

Mel

1. Loosing something/ someone

2. person alone. Emotional about an event in their life

3. Feelings hurt. Wishing that something wasn't or was over

4. It makes me think about a person that i have lost

5. Yes. It will make more sense to the viewer if the audience dont already know the song

Frankie

1. Suicide, emotions, depression

2. allyways, teenagers, darkness

3. Slow. 'In the dark of the night' theme of dark. 'full of pain' theme of desperation

4. Loneliness and pain

5. Yes. Will help the audience to understand the song